SOFT SAVING: A KINDER, GENTLER FINANCIAL PLAN

Soft Saving: A Kinder, Gentler Financial Plan

Redefining the Purpose of SavingFor decades, traditional financial advice has leaned greatly on the concepts of frugality, delayed satisfaction, and hostile conserving. From removing morning coffee to discarding vacations, the message has actually been loud and clear: save now, delight in later. But as societal values shift and people reassess

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